Magazine Ad Series
Hangetsuko, Soft Cookie
ソフトクッキー 半月湖

2017 Magazine Advertisement Series for “Hangetsuko” soft cookies from Sweets Shop Fujii in Kutchan, Hokkaido.
Hangetsuko is a small lake nestled in the forest at the foot of Mt. Yotei.
The two flavors of the cookies are represented by graphic art of a summer scene and a winter scene.
北海道俱知安町にある、お菓子のふじいの銘菓「半月湖」の雑誌広告。
半月湖は羊蹄山麓の森の中に佇む小さな湖です。
菓子の2つのフレーバーを、夏の景色と冬の景色で表現しています。 Sapporo Art Directors Club Award 2017: Selected Creative Director: Hiroshi MAEDA
Designer: Hiroshi MAEDA
Writer: Hiroshi MAEDA
Client: Sweets Shop Fujii