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Ah Noboribetsu Irimame
あゝ登別 煎り豆
Branding and Package
Roasted soybeans made by an award-winning natto artisan in Noboribetsu using “blue-soybeans” produced in Hokkaido.
As part of the “Ah Noboribetsu Natto Blues” project, we helped with everything from product development to promotion.
登別の納豆名人が、北海道産の「青豆」を原料につくる煎り豆。
「あゝ登別納豆ブルース♪」プロジェクトの一環として、商品開発からプロモーションまで幅広くお手伝いしました。
Product Planner: Hiroshi MAEDA, Masao HIRATSUKA
Marketing Director: Hiroshi MAEDA
Creative Director: Hiroshi MAEDA
Designer: Hiroshi MAEDA, Kinuka YOSHIDA
Client: Donan Hiratsuka Shokuhin
2019
Related Works｜関連作品
Brand Visual Identity｜ブランドロゴ
Natto｜納豆
Promotion Staff Uniform｜スタッフユニフォーム
Interactive In-store Display｜インタラクティブディスプレイ
Flyer and Leaflet｜フライヤー／リーフレット
Newspaper Ad｜新発売広告
HOME > WORKS > Branding and Package Design
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